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AI Insights · Timothy · July 2025

Top 5 Drawing & Coloring Apps on iOS in Europe Q2 2025

Explore the performance of the leading drawing and coloring apps on iOS in Europe during Q2 2025, highlighting key trends in downloads, revenue, and active users.

Top 5 Drawing & Coloring Apps on iOS in Europe Q2 2025

In the second quarter of 2025, the drawing and coloring app market on iOS in Europe showcased notable trends across the top five applications. This analysis is based on data from Sensor Tower, and further insights can be found on their platform.

Zen Color - Color By Number from Oakever Games experienced fluctuations in weekly downloads, peaking at approximately 73.6K in mid-April before gradually declining to around 33.7K by the end of June. Revenue for this app saw a steady increase, reaching a high of $2.9K in late May, while weekly active users remained relatively stable, hovering around 240K.

Happy Color by Numbers Game by X-Flow maintained a strong presence with weekly downloads reaching up to 69.2K in mid-April. Revenue showed a notable rise in late April, peaking at $2.3K. The app consistently engaged a large user base, with active users peaking at over 861K in late April.

Color by Number:Coloring Games from Wildlife Studios achieved steady revenue growth, culminating at approximately $23K by the end of June. Downloads fluctuated, with a significant rise to 59.1K in mid-April. Active users also increased, reaching a high of 196.5K in early June.

Pixel Art - Color by Number by Easybrain Ltd saw a consistent revenue trend, reaching around $8.7K by the end of June. Weekly downloads peaked at 35.2K in mid-April. The app maintained a substantial active user base, peaking at 413.6K in mid-April.

Lastly, Paint by Number Coloring Game from Oakever Games experienced a decline in downloads, dropping to about 15.6K by late June. Revenue was relatively stable, peaking at $3.8K in early June. Active users showed a peak in late April at over 291K.

These trends highlight the dynamic nature of the drawing and coloring app market on iOS in Europe during this period, with each app demonstrating unique patterns in user engagement and revenue generation.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: July 2025